Static QR codes
The destination is encoded directly in the QR. They are simple, private and suitable when the information will not need to change.
Dynamic QR codes
These typically point through a managed redirect so the destination can be changed and scans may be measured.
When static works best
Use static codes for stable URLs, Wi-Fi credentials, text, phone numbers and other information that can remain fixed.
Plan before printing
If a destination is likely to change after thousands of pieces are printed, consider how you will manage that change before production.
Create your QR code now
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